MetroXpress har fået nyt layout. Her er de ting, de hurtigt bliver trætte af.
Folk stod og bladrede i avisholderen i morges, fordi de ikke var sikre på, at det var en MetroXpress. Omslaget var nemlig en reklame for Lyngby Storcenter på glittet papir. Det er naturligvis ikke en del af layoutet, så se bort fra det.
Titlen er blevet venstrejusteret, hvor den før var centreret. Det giver plads til én lille annonce til højre for titlen og én til venstre ovenover. Det forskyder den symmetri, vi fandt på den gamle forside. Desuden har de valgt (næsten) konsekvent at lægge en klam lysegrøn baggrund ind under både boksen øverst og den til højre. Det bliver de trætte af.
Hver sektion (og undersektion) bliver indledt med et kæmpe symbol eller tal i en globus, Metros gamle bomærke. Det fylder for meget, og det bliver de hurtigt trætte af, når de skal layoute rundt om det.
Topbjælken er lavet med en overgang mellem to farver. Det er for det første meget 90′er-agtigt, for det andet bare ikke pænt. Især ikke i en avis. Mærkeligt nok gør de det samme, lige meget om det er en bjælke over hele toppen af siden, eller som her blot over en lille artikel, sÃ¥ farveovergangseffekten bliver MEGET tydelig. Det bliver de trætte af.
Her har de spurgt læsere om deres mening om layoutet. De synes alle, det er fint. Igen har vi en sygelig lysegrøn baggrund, som de nok bliver ret trætte af derinde på avisen.
Den kæmpestore bjælke med tallet og globen skal åbenbart vige for annoncer og efterlader en meget grim side, hvor den redaktionelle del ser mere kommercielt ud end annoncerne. Wow, det bliver de trætte af.
Til de forskellige sektioner har de valgt forskellige grønne nuancer (som alle indgår i en overgang til en mørkere grøn). Sammen bliver de en kakofoni af de grimmeste udvalgte grønne farver, som bestemt ikke er godt for øjet. Faktisk bliver man ret træt af det.
I det hele taget er MetroXpress’ store skridt fra et internationalt anvendt, sobert udtryk med kun en smule grønt diskret strøet ud over siderne til et discount-agtigt layout fra fortiden. Et stort skridt tilbage, og det skulle virkelig ikke undre mig, hvis MetroXpress direkte mister læsere pÃ¥ det her. Kun læsere, der savner layoutet i det hedengangne Dato, vil mÃ¥ske finde en gensynets glæde i MetroXpress’ nye klodsede layout.
Det vil de hurtigt blive rigtig trætte af.
Jeg er det allerede.
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